"Use short and long-term communication opportunities - well-prepared, simple communication creates trust, even for governments and administrations!"
Think, communicate, do: Leadership and communication belong together. As a member of the government, I applied strategic communication, as a staff member I planned: for internal communication, stakeholder management, social and traditional media with issues management. Managing crisis communication, winning referendums: Experience, expertise, an integrative approach and practical relevance characterize my consulting - from risk check to concepts to application.
"Communicate professionally - here's how"
Modular coaching, consulting and workshops for managers and teams: from strategy to arguments to cross-media implementation.
Offers
Introductory offer Keynote speech
"You feel: Communication doesn't work like it used to?"
But you don't yet have a picture of how it's done today?
Benefit from a systematic insight into theory and practice - including suggestions for best practices.
Integral consulting
"Next free slot: Now!"
Analysis of initial situation, conception of organization and communication, reputation, argumentation and stakeholder management, cross-media communication implementation including issues management:
I accompany you over a longer period of time - for sustainably optimized communication.
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Identification of risks and strengths as a traffic light system - as a decision-making basis for prioritizing further measures in your communication work.
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Tailor-made, integral. Analysis of initial situation, definition of objectives and strategy, planning of measures, evaluation.
Variant: more cost-effective standard approach, topic conception. Including support during implementation. -
Development of a convincing reputation, clear messages and arguments. Preparation suitable for dialog groups. Stakeholder management. Answers to Nasty Questions.
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Training in reputation, argumentation and stakeholder management in a specific application situation. With or without a camera.
Cooperation with ComCoeur -
Development of basics for customized social media work: core messages, definition of channel per dialogue group.
Optional: Support during implementation. Cooperation with partners. -
Preparation for media events. Basics for monitoring and issues management. Strategic media relations, agenda setting, public storytelling. Delos-certified.
References
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"Barbara Günthard-Maier has a profound and practice-oriented knowledge of political communication, strategic communication management and organizational and team development, complemented by profound analytical and conceptual thinking skills."
Peter Düggeli, Head of Communication FDFA April 2021 to December 2022
* References from current clients
The utmost confidentiality of client assignments is of central importance to me. I will provide you with current contacts after consultation.
My competencies
Learn
Organizational development, issues and crisis communication, referendums: Leading, communicating, winning as a member of government.
Expert
For my consultations, as an author and lecturer, I use scientific models (St. Gallen Business Eningeering Map, Policy Implementation Model).
Integrative
I am senior, calm and make use of diverse skills. Because thanks to the participation of relevant stakeholders, clever, sustainable solutions are created.
Energetic
What I say, I do. I'm there until everything is up and running. Because it's not concepts that bring real relief and success, but actual implementation in day-to-day work.
Contact us
Barbara Günthard-Maier
Managing Director
Alleeweg 23
3006 Berne
Tössertobelstrasse 15
8400 Winterthur
Meeting and workshop rooms
c/o ComCoeur
Morillonstrasse 45
3007 Bern
barbara.guenthard@umsetzung.ch
+41 79 238 18 36